I still LOVE this commercial. The blend of media.....animation, music, design, color, motion and BRANDING. Strong visuals create a way to draw viewers in and give them as much of a view of the brand as possible. In this short spot they show a multitude of abilities and offerings of the PSP 3000, Gaming, Video, Internet, Chatting, Music, Photos, Movies, connecting with other users and more........All in an interesting, infectious commercial spot. Watch it again and smile.